Unmatched Variety and Selection
We are proud to offer an array of diamonds that fit every budget and are unique in the industry. From our standard Select diamond, to our exclusive 98 facet Echo diamond, to our environmentally friendly e3 and Northern Lights diamonds, to the beauty and security of Forevermark – our selection is unrivaled.
Become a Diamond Expert. Use the tools the pros use to see diamonds up-close & in person.
- Relaxed shopping in a friendly, comfortable environment
- Trained gemologist to guide you through every step
- Professional Gemscope, Scale and Color Grading Tray
- The Diamond Viewing Room experience: Look at diamonds the way the professionals do
110% Diamond Guarantee
The guarantee that is better in 3 beautiful ways. We stand behind every engagemend diamond we offer...for life.
- 110% Lifetime Diamond Warranty
- 110% Trade Up Guarantee
- 110% Sparkle Guarantee