Diamond Shapes and Cuts

A diamond's cut actually refers to two things. First of all, the diamond's cut refers to it's shape, it's outline. Take the heart shape for instance. That part’s simple.

Cut also refers to the diamond’s proportions – and this is extremely important when determining the value of the diamond. When a diamond is cut too deeply, light comes in through the top, leaks out at the bottom and you get a diamond with a very dark center. It's not very attractive.

When a diamond is cut too shallow, the sides are very open, light again comes into the top and leaks out through the bottom and you get what's called a “fish eye” which is a dark circle surrounded by a white ring.

However, when a diamond is cut properly, the light goes in through the top, bounces around from facet to facet, it shoots back out at you and that's when you get a diamond that you fall in love with, just dazzles you.

Jump To: Round Shape | Princess Shape | Emerald Shape | Cushion Shape | Radiant Shape | Asscher Shape | Pear Shape | Oval Shape | Heart Shape | Marquise Shape


From the hands of an expert cutter, the Round Brilliant diamond delivers on its promise of "beauty and brilliance." This is the classic shape for diamonds and a well cut Round Brilliant maximizes light return better than most other shapes and creates a dazzling display, sure to make her heart skip a beat and her friends jealous.

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The Princess Cut combines the liveliness of a Round diamond and the contemporary shape of an Emerald or Square cut to create one of the most brilliant fancy shapes of all.

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An Emerald Cut diamond is an elegant beauty. It has a rectangular shape with cut corners which is also known as a step cut (because its concentric, broad, flat planes resemble stair steps). Looking into an Emerald Cut diamond is like looking into a clear pool of water - it draws you in.

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The Cushion Cut is an elegantly shaped diamond that has recently gained popularity because of the heightened demand for vintage-styled jewelry. Combining the cut characteristics of both the round and the oval, the Cushion Cut's rounded corners and larger facets increase this special diamond's brilliance.

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While the silhouette of a Radiant reminds us of the elegant Emerald cut, the Radiant's facet pattern is arranged to create a much more brilliant return of light - befitting its name - Radiant.

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The Asscher diamond is named after Joseph Asscher who developed the cut in 1902. The Asscher has a similar facet arrangement to the Emerald Cut yet is square rather than elongated in proportion. The Asscher has 74 facets which make this special cut reminiscent of a bygone era. The Asscher has regained popularity as a result of the many famous stars opting to wear this vintage cut diamond.

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The Pear Cut diamond combines the cut characteristics of the Round Brilliant and the regal Marquise to form an elegant, beautiful and brilliant cut of diamond. Also known as a "teardrop," this cut of diamond is sure to bring a tear of joy when it is given to the one you love.

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The Oval Cut diamond gives a softer, rounder look that, along with its elongated shape and amazing sparkle, truly captures the viewer's attention.

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True romantics love the Heart Shape! The two soft shoulders that lead down to one lower point...the point where two become one.

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With its design, said to be inspired by the fetching smile of the Marquise de Pompadour, the Marquise cut diamond's elongated shape flatters the hand and symbolizes true love to last the ages.

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